What Is Upselling?

Every business has the core goal of maximizing its revenue by offering the best value to its customers. It is very obvious that the more the number of sales, the more the revenue. But, there is one clever way where you can actually increase the order value that you already received. This is where a great sales tactic stands in – Upselling.

What is Upselling?

So, what is upselling exactly? Upselling is a sales technique done by businesses to persuade customers to buy premium or expensive versions of the same product.  Thus this tactic influences a customer to spend more on a comparable but higher-end product than intended. Ultimately, this technique drives up the order value by fulfilling the customers’ needs.